Privacy policy
Last updated: June 7, 2026
Sunlit Hours ("we," "us," or "our") operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience.
Sunlit Hours is powered by Shopify, which enables us to provide our website and related services. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit our website, use our services, make a purchase or other transaction, submit a lead form, join our email list, sign up for early access, or otherwise communicate with us.
Please read this Privacy Policy carefully. By using or accessing our services, submitting your information, or signing up for our emails, you acknowledge that you have read this Privacy Policy and understand how your information may be collected, used, and disclosed as described below.
Personal Information We Collect or Process
When we use the term "personal information," we mean information that identifies, relates to, describes, or can reasonably be linked to you.
Depending on how you interact with Sunlit Hours, we may collect or process the following categories of personal information:
- Contact details, including your name, email address, mailing address, billing address, shipping address, and phone number.
- Email sign-up and lead form information, including your first name, email address, and any information you provide when joining our early access list, submitting a Meta lead form, or signing up for promotional offers.
- Financial and payment information, including payment card information, transaction details, payment confirmation, and related payment information.
- Account information, including your username, password, preferences, and settings if you create an account.
- Transaction information, including products you view, add to your cart, add to your wishlist, purchase, return, exchange, or cancel.
- Communications with us, including information you provide when contacting customer support or sending us an inquiry.
- Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
- Usage information, including information about how you interact with our website, ads, emails, forms, and services.
Sources of Personal Information
We may collect personal information from the following sources:
- Directly from you, including when you visit our website, make a purchase, create an account, join our email list, submit a form, or communicate with us.
- Automatically through our website and services, including through cookies, pixels, and similar technologies.
- From service providers that help us operate our business, website, email marketing, advertising, analytics, payment processing, fulfillment, and customer support.
- From business and marketing partners, including advertising platforms and analytics providers.
How We Use Your Personal Information
We may use your personal information for the following purposes:
Providing, Tailoring, and Improving Our Services
We use your personal information to provide our services, process payments, fulfill orders, arrange shipping, process returns and exchanges, maintain your account, remember your preferences, improve the customer experience, and tailor our website and communications to your interests.
Email Sign-Ups, Early Access, and Marketing
When you submit a lead form, join our email list, or sign up for early access, we may use your name and email address to send launch updates, first-access announcements, promotional offers, product news, and marketing communications from Sunlit Hours.
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails.
Marketing and Advertising
We may use your personal information for marketing and promotional purposes, including to send emails, show online advertisements, measure ad performance, understand customer interest, and improve our marketing campaigns.
This may include the use of advertising and analytics tools provided by platforms such as Shopify, Klaviyo, Meta, Facebook, Instagram, Google, and similar service providers.
Security and Fraud Prevention
We use your personal information to help authenticate accounts, provide a secure shopping experience, detect and prevent fraudulent or illegal activity, protect our services, and maintain the safety and security of our business.
Communicating with You
We use your personal information to respond to your questions, provide customer support, send service-related communications, and maintain our business relationship with you.
Legal Reasons
We may use your personal information to comply with applicable laws, respond to legal requests, participate in legal proceedings, enforce our terms and policies, and protect our rights, property, users, and business.
How We Disclose Personal Information
We may disclose your personal information to third parties for legitimate business purposes, including:
- With Shopify, vendors, and service providers that perform services on our behalf, such as website hosting, payment processing, email marketing, data analytics, customer support, cloud storage, fulfillment, and shipping.
- With business and marketing partners that help us provide marketing services, advertise to you, measure campaign performance, and improve our customer experience.
- When you direct us, request us, or consent to our disclosure of information to third parties.
- With affiliates or entities within our corporate group, if applicable.
- In connection with a business transaction, such as a merger, acquisition, financing, reorganization, or sale of assets.
- To comply with legal obligations, respond to subpoenas, court orders, search warrants, or similar legal requests, enforce our terms and policies, and protect the rights, property, or safety of Sunlit Hours, our users, or others.
We do not sell your personal information in exchange for money.
Depending on where you live, certain uses of advertising and analytics technologies may be considered a "sale," "sharing," or "targeted advertising" under applicable privacy laws. You may have the right to opt out of these uses as described in the "Your Rights and Choices" section below.
Relationship with Shopify
Our website and services are hosted by Shopify. Shopify may collect and process personal information about your access to and use of our website and services in order to provide, support, protect, and improve the services offered to us and to you.
Information you submit through our website may be transmitted to and shared with Shopify and other service providers that may be located in countries other than where you reside.
To learn more about how Shopify processes personal information, you can review Shopify's Consumer Privacy Policy at:
https://privacy.shopify.com/en
Cookies, Advertising, and Analytics
We may use cookies, pixels, tags, and similar technologies to operate our website, understand how visitors interact with our services, remember preferences, measure marketing performance, and show relevant advertisements.
These technologies may be provided by Shopify, Klaviyo, Meta, Facebook, Instagram, Google, or similar platforms.
You may be able to control cookies through your browser settings. Please note that disabling cookies may affect certain website features.
Third-Party Websites and Links
Our website, emails, forms, ads, or social media pages may include links to websites or platforms operated by third parties, such as Instagram, Facebook, Shopify, or payment providers.
If you follow links to third-party websites or platforms, you should review their privacy policies and terms. We are not responsible for the privacy, security, accuracy, or practices of websites or platforms that are not controlled by Sunlit Hours.
Children's Data
Our services are not intended for children. We do not knowingly collect personal information from children under the age of majority in your jurisdiction.
If you are a parent or guardian and believe that a child has provided us with personal information, please contact us so we can take appropriate steps to delete the information.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information of individuals under 16 years of age.
Security and Retention of Your Information
We take reasonable measures to protect the information you provide. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
We retain personal information for as long as reasonably necessary to provide our services, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, enforce agreements, and maintain business records.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights regarding your personal information:
- Right to access or know the personal information we hold about you.
- Right to delete personal information we maintain about you.
- Right to correct inaccurate personal information.
- Right to portability, where applicable.
- Right to opt out of sale, sharing, or targeted advertising, depending on applicable law.
- Right to manage communication preferences, including unsubscribing from marketing emails.
These rights are not absolute and may apply only in certain circumstances. We may need to verify your identity before processing your request.
You may exercise your rights by contacting us at:
You can opt out of promotional emails at any time by clicking the unsubscribe link included in our emails. If you opt out of promotional emails, we may still send you non-promotional messages, such as communications related to orders, accounts, or customer service.
Global Privacy Control and Do Not Track
Depending on where you live, if you visit our website with Global Privacy Control enabled, we may treat that signal as a request to opt out of certain uses of your personal information for that device and browser, as required by applicable law.
Other than Global Privacy Control, we do not currently respond to "Do Not Track" signals.
Complaints
If you have concerns or complaints about how we process your personal information, please contact us at the email address listed below.
Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.
International Transfers
We may transfer, store, and process your personal information outside of the country where you live, including in the United States and other jurisdictions where our service providers operate.
If required by applicable law, we rely on appropriate transfer mechanisms for international transfers of personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices, services, legal requirements, or operational needs.
When we update this Privacy Policy, we will revise the "Last updated" date above and provide notice as required by applicable law.
Contact
If you have questions about this Privacy Policy, our privacy practices, or your personal information, contact us at:
Sunlit Hours LLC
10120 W Flamingo Rd
Ste 4, Las Vegas, NV 89147
Email: legal@sunlithours.com